PRIVACY NOTICE

Last Updated: 12/3/2025

Hello Serene LLC, doing business as Serene, Hello Serene, and Serene Real Estate (“Serene,” “we,” “our,” or “us”), respects your privacy and is committed to protecting your personal information. This Privacy Notice explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services.

By using our website, you agree to the practices described in this Privacy Notice.

Information We Collect

We may collect personal information that you voluntarily provide to us, including:

Name
Email address
Phone number
Mailing address
Property, service, or lifestyle preferences
Booking, inquiry, or intake form details
Payment or billing information (when applicable)

We may also automatically collect limited technical information, such as IP address, browser type, device information, and website usage data through cookies or similar technologies.

How We Use Your Information

We use personal information for legitimate business purposes, including to:

Provide, manage, and deliver our services
Respond to inquiries and requests
Schedule appointments, cleanings, tours, or consultations
Process payments and transactions
Communicate confirmations, updates, and service-related messages
Improve our website, services, and user experience
Maintain security and prevent fraud
Comply with legal, regulatory, and contractual obligations

We do not sell your personal information.

Cookies and Tracking Technologies

Our website may use cookies or similar technologies to enhance functionality, analyze usage, and improve performance. You may disable cookies through your browser settings, though doing so may affect certain site features.

Sharing and Disclosure of Information

We may share personal information with trusted third parties only as necessary to operate our business, including:

Service providers and independent contractors
Payment processors and scheduling platforms
Website hosting and analytics providers
Legal or regulatory authorities when required by law

All third parties are required to maintain the confidentiality and security of your information and use it only for authorized purposes.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. While no method of transmission or storage is completely secure, we take appropriate steps to reduce risk.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Notice, unless a longer retention period is required or permitted by law.

Your Privacy Rights

Depending on your location, you may have the right to:

Request access to your personal information
Request correction of inaccurate information
Request deletion of your personal information
Opt out of non-essential communications
Not be discriminated against for exercising privacy rights

Requests may be submitted using the contact information below.

California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

Categories of Personal Information Collected

Within the past 12 months, we may have collected:

Identifiers (name, email, phone number, IP address)
Commercial information (services requested, transaction history)
Internet or electronic activity (website interactions)
Housing or service preference information
Inferences used to personalize services or communications

We do not sell personal information and do not share personal information for cross-context behavioral advertising.

California Resident Rights

You have the right to:

Know what personal information we collect, use, and disclose
Access your personal information
Request deletion of personal information
Request correction of inaccurate personal information
Limit the use of sensitive personal information (if applicable)
Not be retaliated against for exercising your rights

How to Exercise California Rights

You may submit a request by contacting us at:

Email: contact@helloserene.com
Subject Line: California Privacy Request

We may verify your identity before fulfilling your request. Authorized agents may submit requests on your behalf with proper documentation.

Children’s Privacy

Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies separately.

Changes to This Privacy Notice

We may update this Privacy Notice from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Continued use of the website constitutes acceptance of the revised notice.

Contact Us

If you have questions about this Privacy Notice or our data practices, please contact us at:

Hello Serene LLC
Email: contact@helloserene.com
Website: helloserene.com